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Let's talk about your data and your questions

Whether you are exploring research applications, teaching use, or applied insight, we are happy to connect. The LX team brings together expertise in marketing, consumer research, and artificial intelligence.

Research team

LX is developed and maintained by an interdisciplinary academic team spanning marketing, consumer research, and AI.

Prof. Dr. Stephan Ludwig

Prof. Dr. Stephan Ludwig

Senior Research Lead

Marketing communication and analytics

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Dr. Xiaohao Yang

Dr. Xiaohao Yang

AI Lead

Large-scale language models and applied AI systems

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Prof. Dr. Peter Danaher

Prof. Dr. Peter Danaher

Senior Research Lead

Marketing econometrics and customer measurement

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Dr. Yu-Ting Lin

Dr. Yu-Ting Lin

Research Lead

Consumer emotions and digital service innovation

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Dr. Ehsan Abedin

Dr. Ehsan Abedin

Research Lead

Social commerce and data-driven decision-making

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Dr. Dhruv Grewal

Dr. Dhruv Grewal

Senior Academic Advisor

Direct marketing and e-commerce

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Dr. Lan Du

Dr. Lan Du

Senior AI Lead

Machine learning, NLP, and uncertainty estimation

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Technical support

Mr. Guoxiang (Aaron) Guo

Mr. Guoxiang (Aaron) Guo

Software Engineer

Full-stack development and AI Infra

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Get in Touch

Contact us to discuss research use, teaching applications, collaborations, or support.

linguistic.extractor@gmail.com